CASE

CHABANY

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LOGO, LANDING, GOOGLE ADS ADVERTISING AND SMM PROMOTION FOR A TOWNHOUSE BUILDER

Comprehensive promotion for a developer selling townhouses.

Task

Create a logo and corporate identity, develop a landing page, fill social media pages and set up advertising: targeted advertising on social networks and advertising in Google Ads

Decision

The logo concept includes an image that graphically symbolizes the contours of the townhouse building and evokes direct associations with it.

Warm brown, as one associated with nature, trees, and naturalness, was used as the main corporate color, since the townhouses are located in a suburban area, where one of the advantages is clean air and beautiful nature around.

The landing page was created according to clear specifications from the customer. Our IT department carried out:

  • site structure
  • web design
  • writing texts
  • layout and adaptability to computers and mobile devices
  • landing page testing
  • creating accounts in Google Ads and Google Analytics

As part of SMM promotion, it was planned to create a content strategy and fill Facebook and Instagram pages with materials that most accurately convey the condition and appearance of townhouses upon completion of construction.

For maximum convenience in processing potential customer applications, targeted advertising was configured to direct leads to Telegram.

Comprehensive digital promotion within the framework of one company allows the brand to quickly receive solutions to all problems.

Visually, creatives and banners created for advertising campaigns come out in a uniform style, and specialists who set up paid advertising work as a team and work on optimizing each campaign to achieve efficiency and defined results.

logo chabany

This is how brand profiles scream and these are the messages we receive from the customer

Designing stories

Reels design

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